{"id":14031,"date":"2026-08-25T12:29:54","date_gmt":"2026-08-25T10:29:54","guid":{"rendered":"https:\/\/footprintchallenge.nl\/sony-testimonial\/"},"modified":"2026-08-27T12:23:50","modified_gmt":"2026-08-27T10:23:50","slug":"sony-testimonial","status":"publish","type":"page","link":"https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/","title":{"rendered":"Sony Testimonial"},"content":{"rendered":"\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Testimonial<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Sony Europe<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

\u201cSpecial to see how the Sony Europe Sustainability Challenge brought employees together.\u201d<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Earlier this year, employees from 16 countries across Europe took part in the 40-day Sony Europe Sustainability Challenge.

Sustainability is already embedded in Sony Europe\u2019s ambitions, from its Road to Zero environmental goals to its work on diversity, accessibility and social contribution. With the Sustainability Challenge, Sony Europe wanted to take the next step: turning those ambitions into everyday action and engaging employees across countries and teams.
<\/span><\/p>

Through practical challenges, inspiration and sharing ideas with colleagues, employees explored how they could contribute to Sony\u2019s sustainability goals through their choices at work and at home.
<\/span><\/p>

Together with Johan Devenyns, Director, Sustainability & Product Compliance, Sony Europe, we look back on the challenge, the impact it created and what Sony Europe learned along the way.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Johan\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Johan Devenyns
<\/b>Director, Sustainability & Product Compliance bij Sony Europe<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Why did you organise the Sony Europe Sustainability Challenge?<\/b><\/p>

We were looking for an initiative that would engage our employees in some healthy and fun competition with a learning curve while putting sustainability front and centre. The Footprint Challenge was the perfect vehicle to do exactly that. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

What were you hoping to achieve within the organisation?<\/b><\/p>

The objective was to continue raising awareness around sustainability at Sony Europe in a fun and interactive way to stimulate collaboration around the topic and get some fresh perspectives from employees.<\/span><\/p>

We wanted to present employees with tangible actions and small changes they could adopt in both their work and home lives, things that are easy, repeatable, and can become lasting habits. By wrapping this in a fun and interactive experience, our goal was to further raise awareness around sustainability, stimulate collaboration, and gain fresh perspectives from our people. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

\"The positive energy from the teams and the enthusiasm with which ideas were shared and received are definite standouts.\"<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

How did you experience running a challenge across multiple countries and teams?<\/b><\/p>

Aligning the content to make sure it spoke to all of our diverse Sony Europe workforce, whilst trying to utilise the Footprint Challenge to effectively raise awareness, required a lot of internal coordination. We relied on the support and experience of Miriam and Laura to ensure that everything ran smoothly. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

What kind of internal impact did you notice?<\/b><\/p>

The positive energy from the teams and the enthusiasm with which ideas were shared and received are definite standouts. The Footprint Challenge was certainly a great way to stimulate collaboration across multi-functional teams. <\/span><\/p>

What surprised you the most during the challenge?<\/b><\/p>

Employees really do care about sustainability, both at home and in the workplace, but they don\u2019t always know what actions they could take to live more sustainably. This challenge gave them the opportunity to show their engagement and adopt new behaviours. <\/span><\/p>

The awards ceremony at the end of the challenge was a great moment to celebrate the impact the challenge made within Sony Europe. The total number of actions, reduction in footprint(s) and general engagement with the challenge was extraordinary. <\/span><\/p>

What are you most proud of?<\/b><\/p>

How the Sustainability Challenge brought together employees from different organisations under Sony Europe who usually would rarely interact with each other was truly amazing. It\u2019s a powerful example of the role diversity can play in generating new ideas and driving innovation. <\/span><\/p>

How did you experience the collaboration with us?<\/b><\/p>

The collaboration with The Footprint Challenge went really well. We felt supported and guided through the communication, content creation and the overall approach to the challenge. Also, the online platform was very intuitive to use. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Sony\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\n\t\n<\/svg>\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
\n\t\t\t<\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t
<\/div>
\"I think it is a very positive initiative. It shows that Sony cares about the environment and about engaging employees in a meaningful way. It makes sustainability feel more connected to our everyday work.\"<\/div>

Participant Sony<\/p>\n<\/div><\/div><\/div><\/div>

<\/div>
\"I am really impressed on how it has been organized, about quality and usefulness of shared knowledge and sustainable tools. Special congrats to platform and this challenge designers!\"<\/div>

Participant Sony<\/p>\n<\/div><\/div><\/div><\/div>

<\/div>
\"Good way of bringing Sony Group Companies together to achieve a common goal.\"<\/div>

Participant Sony<\/p>\n<\/div><\/div><\/div><\/div>

<\/div>
\u201cThis was a great step forward in engaging employees and provides a strong foundation for future initiatives.\u201d<\/div>

Participant Sony<\/p>\n<\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t

<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Testimonial Sony Europe \u201cSpecial to see how the Sony Europe Sustainability Challenge brought employees together.\u201d Earlier this year, employees from 16 countries across Europe took part in the 40-day Sony Europe Sustainability Challenge. Sustainability is already embedded in Sony Europe\u2019s ambitions, from its Road to Zero environmental goals to its work on diversity, accessibility and […]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"class_list":["post-14031","page","type-page","status-publish","hentry"],"yoast_head":"\nSony Testimonial - Footprint Challenge<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sony Testimonial - Footprint Challenge\" \/>\n<meta property=\"og:description\" content=\"Testimonial Sony Europe \u201cSpecial to see how the Sony Europe Sustainability Challenge brought employees together.\u201d Earlier this year, employees from 16 countries across Europe took part in the 40-day Sony Europe Sustainability Challenge. Sustainability is already embedded in Sony Europe\u2019s ambitions, from its Road to Zero environmental goals to its work on diversity, accessibility and […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/\" \/>\n<meta property=\"og:site_name\" content=\"Footprint Challenge\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/footprintchallenge\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-27T10:23:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/footprintchallenge.nl\/wp-content\/uploads\/2026\/08\/1685910043419.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"200\" \/>\n\t<meta property=\"og:image:height\" content=\"200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@TeamFootprint\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/sony-testimonial\\\/\",\"url\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/sony-testimonial\\\/\",\"name\":\"Sony Testimonial - Footprint Challenge\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/sony-testimonial\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/sony-testimonial\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/footprintchallenge.nl\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/1685910043419.jpg\",\"datePublished\":\"2026-08-25T10:29:54+00:00\",\"dateModified\":\"2026-08-27T10:23:50+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/sony-testimonial\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/sony-testimonial\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/sony-testimonial\\\/#primaryimage\",\"url\":\"https:\\\/\\\/footprintchallenge.nl\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/1685910043419.jpg\",\"contentUrl\":\"https:\\\/\\\/footprintchallenge.nl\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/1685910043419.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/sony-testimonial\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/ho\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sony Testimonial\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/\",\"name\":\"Footprint Challenge\",\"description\":\"When sustainability flows, your impact grows\",\"publisher\":{\"@id\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/#organization\",\"name\":\"Footprint Challenge\",\"url\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/footprintchallenge.nl\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/TFC-Horizontal-logo-RGB-copy.png\",\"contentUrl\":\"https:\\\/\\\/footprintchallenge.nl\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/TFC-Horizontal-logo-RGB-copy.png\",\"width\":534,\"height\":159,\"caption\":\"Footprint Challenge\"},\"image\":{\"@id\":\"https:\\\/\\\/footprintchallenge.nl\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/footprintchallenge\\\/\",\"https:\\\/\\\/x.com\\\/TeamFootprint\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/the-footprint-challenge\\\/\",\"https:\\\/\\\/www.instagram.com\\\/footprintchallenge\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sony Testimonial - Footprint Challenge","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/","og_locale":"en_US","og_type":"article","og_title":"Sony Testimonial - Footprint Challenge","og_description":"Testimonial Sony Europe \u201cSpecial to see how the Sony Europe Sustainability Challenge brought employees together.\u201d Earlier this year, employees from 16 countries across Europe took part in the 40-day Sony Europe Sustainability Challenge. Sustainability is already embedded in Sony Europe\u2019s ambitions, from its Road to Zero environmental goals to its work on diversity, accessibility and […]","og_url":"https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/","og_site_name":"Footprint Challenge","article_publisher":"https:\/\/www.facebook.com\/footprintchallenge\/","article_modified_time":"2026-08-27T10:23:50+00:00","og_image":[{"width":200,"height":200,"url":"https:\/\/footprintchallenge.nl\/wp-content\/uploads\/2026\/08\/1685910043419.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@TeamFootprint","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/","url":"https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/","name":"Sony Testimonial - Footprint Challenge","isPartOf":{"@id":"https:\/\/footprintchallenge.nl\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/#primaryimage"},"image":{"@id":"https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/#primaryimage"},"thumbnailUrl":"https:\/\/footprintchallenge.nl\/wp-content\/uploads\/2026\/08\/1685910043419.jpg","datePublished":"2026-08-25T10:29:54+00:00","dateModified":"2026-08-27T10:23:50+00:00","breadcrumb":{"@id":"https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/#primaryimage","url":"https:\/\/footprintchallenge.nl\/wp-content\/uploads\/2026\/08\/1685910043419.jpg","contentUrl":"https:\/\/footprintchallenge.nl\/wp-content\/uploads\/2026\/08\/1685910043419.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/footprintchallenge.nl\/en\/sony-testimonial\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/footprintchallenge.nl\/en\/ho\/"},{"@type":"ListItem","position":2,"name":"Sony Testimonial"}]},{"@type":"WebSite","@id":"https:\/\/footprintchallenge.nl\/en\/#website","url":"https:\/\/footprintchallenge.nl\/en\/","name":"Footprint Challenge","description":"When sustainability flows, your impact grows","publisher":{"@id":"https:\/\/footprintchallenge.nl\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/footprintchallenge.nl\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/footprintchallenge.nl\/en\/#organization","name":"Footprint Challenge","url":"https:\/\/footprintchallenge.nl\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/footprintchallenge.nl\/en\/#\/schema\/logo\/image\/","url":"https:\/\/footprintchallenge.nl\/wp-content\/uploads\/2023\/01\/TFC-Horizontal-logo-RGB-copy.png","contentUrl":"https:\/\/footprintchallenge.nl\/wp-content\/uploads\/2023\/01\/TFC-Horizontal-logo-RGB-copy.png","width":534,"height":159,"caption":"Footprint Challenge"},"image":{"@id":"https:\/\/footprintchallenge.nl\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/footprintchallenge\/","https:\/\/x.com\/TeamFootprint","https:\/\/www.linkedin.com\/company\/the-footprint-challenge\/","https:\/\/www.instagram.com\/footprintchallenge\/"]}]}},"_links":{"self":[{"href":"https:\/\/footprintchallenge.nl\/en\/wp-json\/wp\/v2\/pages\/14031","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/footprintchallenge.nl\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/footprintchallenge.nl\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/footprintchallenge.nl\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/footprintchallenge.nl\/en\/wp-json\/wp\/v2\/comments?post=14031"}],"version-history":[{"count":2,"href":"https:\/\/footprintchallenge.nl\/en\/wp-json\/wp\/v2\/pages\/14031\/revisions"}],"predecessor-version":[{"id":14060,"href":"https:\/\/footprintchallenge.nl\/en\/wp-json\/wp\/v2\/pages\/14031\/revisions\/14060"}],"wp:attachment":[{"href":"https:\/\/footprintchallenge.nl\/en\/wp-json\/wp\/v2\/media?parent=14031"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}